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About WWBD Group


About WWBD Group

WWBD Group
WWBD Group is a group of companies specialized in manufacturing and distribution of professional nail and beauty products

WWBD Group stands for Worldwide Beauty Distribution Group and our companies Beauty Company, Beauty Factory, Duvado Beauty Systems and Provecho Beauty all form part of this group. Each company has its own specialism in their own market and have their own commitments to and partnerships with the biggest American manufacturers in the nail industry. Cooperation with American International Industries (AII) has been started 2 decades ago, with brands being at the top of the market for over 20 years, such as ibd, Ardell, Seche, EzFlow, etc.

The organization, started as Beauty Company, is established in 1993 in Eindhoven, the Netherlands. Beauty Company was one of the first professional wholesalers specialized in hand, nail, and foot care products in Europe. Started as an importer and exporter of just one brand, we later expanded to an international well-known organization in distribution and manufacturing of the professional nail and beauty products.

Beauty Company
During the past years Beauty Company has built a portfolio of worldwide top brands with the exclusive distribution rights for several countries around the globe. We focus on the import and export of the American International Industries brands such as ibd, Seche, Ardell and EzFlow.*

Beauty Factory
Operating under the name of Beauty Factory. Next to the distribution, we also act as manufacturer, We produce our own products in-house and in external facilities. We are specialized in introducing innovative products to the professional market and are committed to bringing marketdriven products and education programs to the beauty professionals as well as the aspiring professionals. This all results in our own brands such as Bo.Nail Systems, Bo.Lash Systems, I.am Professional Nail Systems, Hola Nail Cosmetica and IBP, exporting all over the world.  

Provecho Beauty
Provecho Beauty offers a total concept for guaranteed success in terms of building your own private label! Provecho Beauty believes that success is measured by working beyond the expectations of our customers by offering not only high quality products, but also by offering outstanding customers service in terms of (educational) events and marketing tools. Provecho Beauty helps you start making your ideas become reality.

‘We hope you will love our products as much as we do!’

With regards,

Team WWBD Group


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